Applications Are The Eye Of The Storm

It is amorphous and very loosely structured. A Cloud has no specific strength, organization or output. A hurricane on the other hand is “a storm system characterized by a low pressure center and numerous thunderstorms that produce strong winds and flooding rain”. A hurricane is organized, has form, purpose and an outcome. The center or eye of the hurricane is where the system is the most powerful and at the same time the calmest portion of the system. Cloud Computing is interestingly fraught with the same issues of its vapor filled synonym. It is amorphous and lacks specific direction from a business perspective. It promises a world of flexibility and responsiveness, but little is said about its’ from, organization, power and ability to generate an outcome, namely productivity and efficiency for revenue generation.

Citrix is addressing the entire spectrum of the Cloud. From Infrastructure as a Service (XenServer) to Desktop as a Service (XenDesktop) through application delivery providing Software as a Service (XenApp). This approach goes beyond theory to the basic elements of revenue generation. The very core technology of  XenApp, for instance, is based on the concept that software should be ‘delivered’ as a service, not deployed. As the market continues to evolve, Citrix will emerge as a leader in this space because we had it in mind twenty years ago when we began to evolve server based computing.

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